My Blogging Evolution

Early Writing Style: The Formal Days

Back in 2020, I was writing pieces like "IBM Cloud Pak for Automation," covering enterprise tech solutions in a structured, formal tone. It was informative, sure—but also heavy on the jargon and broad enough to apply to almost any industry. It got the job done, but it didn’t exactly spark engagement.

Current Writing Style: Dialed-In and Engaging

Fast-forward to 2024, and my recent DealerBuilt blog, "Leveraging AI for Unmatched Fraud Detection in Automotive Sales," is a different story. Now, my writing is laser-focused on automotive dealerships, tackling real industry challenges like fraud and AI-driven solutions. It’s conversational, engaging, and actually speaks to the people who need it. My aim here is to connect with industry professionals by highlighting practical applications and benefits.

Key Upgrades in My Writing Approach

Audience-First Mindset – No more one-size-fits-all. My writing now speaks directly to automotive professionals, making it more relevant and valuable.
Conversational Tone – Less corporate jargon, more real talk. If it doesn’t sound like something I’d actually say, I’m cutting it out.
Actionable Insights – Incorporating not just theories, but real solutions dealerships can apply today.
Industry-Specific Language – Speaking the language of the industry builds credibility and keeps content relatable.

This evolution reflects a strategic move to create content that not only informs but also engages and provides value to automotive professionals, aligning with the specific needs and interests of the target audience.

The bottom line is, my writing style has evolved from “here’s some general info” to “here’s what you need to know and why it matters.” And that’s a shift I’m excited to keep refining.